Ignition Wealth has launched its robo-advice platform after working and learning from industry superannuation funds.
The technology solution ‘Teams' is designed to support accounting, advisory, and administration businesses as they adopt automated financial advice.
Ignition Wealth chief technology officer, Mike Giles, said "through working with our industry superfund clients over the past six years we have learnt the importance of making tools and calculators easy for our partners to embed into their existing sites."
The firm said the technology would integrate seamlessly with the institution's existing software platforms.
"We looked at how to mimic the more mundane areas of data capture, to allow the customer to do more of the data entry and administration, and free the advisers' time up for evaluating and giving advice," he said.
"Through working with our industry superfund clients over the past six years we have learnt the importance of making tools and calculators easy for our partners to embed into their existing sites."
APRA’s latest data has revealed that superannuation funds spent $1.3 billion on advice fees, with the vast majority sent to external financial advisers.
Cbus Super has unveiled Advice Essentials Plus, a new service offering affordable financial advice to both members and their partners.
The fund has launched a new tool to help deliver personalised financial education and digital personal advice to eligible members.
The QAR lead reviewer has told a Senate committee that the government’s demands of super funds conflict with their original purpose.