AUSCOAL rebrands

2 June 2015
| By Mike |
image
image
expand image

Industry fund AUSCOAL Super has initiated a name change to Mine Wealth and Wellbeing.

The name change, confirmed today, will take effect from 1 July.

Announcing the move, AUSCOAL chief executive, Bruce Watson pointed to a strategy involved with meeting members' needs beyond the accumulation stage.

He said the fund's new brand direction and name had been chosen to offer members increased value throughout life, not just when they are thinking about retirement.  

"Extensive market research showed us that many members and their families are looking for 'more than super'. For our members, that translates into information, guidance and advice at other stages of their life, and through life events other than retirement," Watson said.
 

Read more about:

AUTHOR

Recommended for you

sub-bgsidebar subscription

Never miss the latest developments in Super Review! Anytime, Anywhere!

Grant Banner

From my perspective, 40- 50% of people are likely going to be deeply unhappy about how long they actually live. ...

1 year 3 months ago
Kevin Gorman

Super director remuneration ...

1 year 3 months ago
Anthony Asher

No doubt true, but most of it is still because over 45’s have been upgrading their houses with 30 year mortgages. Money ...

1 year 3 months ago

The RBA’s new monetary policy board has delivered its first rate decision....

21 hours 27 minutes ago

A US-based infrastructure specialist has welcomed the $93 billion fund as a cornerstone investor....

1 day ago

Qantas Super has officially merged with ART over the weekend, with its CEO describing the “bittersweet” decision as being in the best financial interests of its members....

1 day ago

TOP PERFORMING FUNDS