Suncorp Superannuation's new offering has an integrated advice capability to help facilitate members who seek assistance from a financial adviser.
Suncorp said the offering, Suncorp Brighter Super, aimed to help drive greater engagement and connectivity with super as research found 45 per cent of Australians found super complicated.
Suncorp executive manager of wealth, Cathy Duncan, said better understanding and engagement with super funds was key to helping customers build an adequate retirement and greater financial resilience.
"We're building an integrated advice capability with a variety of advice tools that will help customers navigate their super as well as facilitate when to seek assistance from a financial adviser," Duncan said.
"Advisers will also be able to create model portfolios enabling agility and efficiency in tailoring investment strategies for different customer groups."
The offering would also allow members to view their balances alongside their Suncorp bank accounts.
The financial services company has made two senior appointments to its super and investments leadership team.
The $89 billion fund has named co-chief investment officers following the resignation of Andrew Lill earlier this month.
The industry body is adding 25 years of financial services experience to its leadership team with a new appointment.
The industry body has welcomed a new deputy CEO and a new executive general manager for policy.