AMP announces plans for AXA and AMP product and platforms

17 May 2011
| By Caroline Munro |
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AMP has announced that it would maintain AXA North and AMP Flexible Super as part of its product and platform plans for the AXA/AMP merger.

AMP’s SignatureSuper would be its medium and large corporate superannuation product, while AMP Flexible Super would target small to medium businesses, the group added.

AMP would continue to invest in its two distinctive insurance offerings — AMP’s Flexible Lifetime Protection and AXA’s Elevate — to ensure they remained competitive, AMP stated. However, within the next two years the company would build a new retail insurance product range that would take the best attributes of the two current offerings.

AMP and AXA’s group risk products would remain, while the group aimed to enhance AMP’s group risk offer that supported AMP’s mastertrust superannuation product and invest in AXA’s stand-alone offer to capitalise on profitable growth opportunities.

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